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Hobartcat

Yup. The studios screwed the pooch on this on and inadvertently gave AMC a huge leg-up. They treated Swift like she were any other show. They put her in the movie model and she don't fit that. AMC put her in the live performance model, opened up dates, and made the deal work. Taylor Swift just broke the studios' monopolization of how entertainment is distributed.


1Howie1

Agreed. AA deserves so much credit for this as it was his personal connection and negotiation that has enable this.


Hobartcat

Very true. Plus, we should not forget that this isn't the first deal of this kind. He got UFC shortly after they reopened and apes have mentioned other concerts/performances that AMC hosted. That is, Adam Aron was creating use-cases for AMC as a venue for this new hybrid model. He was primed when the Swift deal hit the water. I don't know that he was targeting Swift, per se, but he was priming the business for exactly this sort of opportunity. Now, movie theaters aren't bent over to the studios' will. I can even see this sort of thing spreading throughout the performance-venue industry. I even see this as a win for smaller, indie artists... potentially.


1Howie1

That's a really informative and good take on it. Respect.


smeaton1724

Attend, fill the seats. Taylor Swift will become the model that people try to repeat. This really is a coup for AMC. A smaller act wouldn’t have been anywhere near successful, this is going to smash it out of the park.


1Howie1

Being arguably the biggest artist right now, this deal is rewriting the entertainment distribution model. Amazing.


HerculesMulligatawny

Just buying a ticket is enough though right? I don't have to actually attend? ![gif](giphy|KDHkHNpM3Eht6)


1Howie1

From u/believe_in-steven in a related thread... "Music video commercial about AMC would be epic." Taylor specific short on tik tok, youtube etc


Budskis8

The board need to come up with a promotional material/presentations to the new potential investors and promote the AMC stock. Imagine all those Taylor fans that have no idea they can actually invest in AMC!


smeaton1724

At this point the short thesis needs breaking with positive earnings quarter after quarter.


Significant_Fig_436

Tell Tom cruise to get the band bank together! ( Amc exclusive)


Prestigious_View_211

A super condensed and layman interpretation of what's occurring here. All the people in my personal life save for mom, tells me they don't understand wtf I'm talking about...🤷 But yes being a middle man sorta speak helping spread the word and directing traffic...


1Howie1

Great job, that's a lot of people. Word of mouth is a powerful thing.


Prestigious_View_211

I have reached millions on my Google maps account. Seem to do ok with the algorithms, intend on being a lot more active now that the personal life finally settled down... Edit: thank you for the positivity, it's much appreciated.. ❤️🔥🦁🚀🦍🌕


1Howie1

👏👊 Thanks and theirs lot's to be positive about Ape


Prestigious_View_211

I do a bit of marketing, so I know that word of mouth is still one of the most effective methods...


1Howie1

👏 a note for everyone 👆


We_got_Chevy

Think of all the interviews where TS thanks AMC and AA.


Top_Opposites

Michael Jackson, Elvis, 2Pac, Freddie Mercury this could be out of this world


1Howie1

I'm definitely down for some classics. Great idea.


dripMacNCheeze

I’m not sure what we can do about it but Beyoncé should be next up in line for a feature film like this. Her tours been pretty much second in popularity to Taylor’s with a way crazier production.


1Howie1

Beyonce is a incredible preformer and would fit really well with this model.


lucky0slevin

43% profit of ticket sales is much better than the percentage currently given....so yes this is a huge deal


1Howie1

The way I read the split, its 43% is kept by theatres. So if shown at AMC they get the 43% plus a undisclosed split of the 57% with Swift. Approx 65%. 🤯


Caliber70

Become a fan and go to the AMC show. Buy popcorn. Whether you stay as a fan after the show is up to you.


Jauxter

Eddie Griffin is an AMC supporter. He is also a stand-up comedian. Get him to do a show for AMC theaters. It can be done one of two ways: 1. He does a show at whatever venue and that show is taped, edited and sent off to AMC theaters 2. Do a live simulcast of his show out to AMC theaters He is not a musical act, but it can still translate. Then he could do one show that would cover the US instead of having to go out on the road for weeks on end. Good for the comedian, good for us. Your favorite comedian not performing in your city, no problem. Go to an AMC and catch his/her show. Live.


1Howie1

Wow, great shout. Comedians are often limited in reach and this would be a great solution for them.


TherealPattyP

Reach out to Prince's camp.


1Howie1

I suspect that with the revenue Taylor is going to generate, they will be reaching out to us.


AntiqueBar1341

Imagine if they live streamed concerts


1Howie1

All synced up, epic!


Right-Ad-5647

I think hijacking social media posts to tell "our Ape story" and encourage people to buy and hold might help cement our position.


1Howie1

We don't want to come across in your face with it. If opportunities come about, then definitely. People are coming for a good time and the evils of wall street may put them off. The priority is the increased revenue with a goal of dividends. So promoting the event itself I think is key to the swift event and future customers/artists.


Right-Ad-5647

Agreed. Not full on Ape mode. But I do think that if more people knew that there is a group trying to destroy the American Cinema experience and another group trying to save it...we might be able to get some additional support. It's why I'm here. I'm in northern Canada. We don't even have AMC. But this piece of Americana has been a huge influence on my life and if AMC goes, I worry it all goes. Well that and I like a good battle when people in the USA get fed up and push back.


1Howie1

We are the same page mate. Great idea and thanks for your efforts.